Six years ago, PAX Water Technologies entered the water industry with a novel approach for improving water quality in storage tanks – biomimicry. By examining how fluids move in the natural world, PAX Water Technologies Founder Jay Harman, developed a small yet powerful impeller that mimics the spiral flow patterns found in whirlpools and tornados. This 6-inch “Lily” impeller is not only organic in shape (it resembles a Calla Lily), it can mix a 10 million gallon storage tank using the same energy footprint as three 100-watt light bulbs.

PAX Scientific, the parent company of PAX Water Technologies, has isolated these spiral geometries found in nature to improve the design of wind turbines, industrial mixers and fans. You can now see PAX Scientific’s fan technology in the Goody™ Flash Blow Dryer, which is 35% faster than other hair dryers. Watch this video by Goody to see it in action!